Each week SMU plays host to a football game, Block Party Suites will transform Binkley Avenue into the ultimate tailgate village by delivering turnkey mobile tailgate suites to campus for an unrivaled gameday experience. For more information click here.
Fans who wish to tailgate on The Boulevard must adhere to the following guidelines:
- All areas must be pre-purchased and assigned through the SMU Athletic Department (no exceptions).
- All tailgating/barbecuing equipment must remain within the purchased area and cannot infringe on others' designated areas.
- No cancellations or refunds available upon purchase of Boulevard spot.
- SMU Athletics is not responsible for personal items in your tent/boulevard spot on game day.
- The Boulevard closes to vehicle traffic two hours prior to kickoff, the exception being the Oct. 26 Homecoming game when the Boulevard will close to traffic three hours prior to kickoff. Vehicles will not be allowed on The Boulevard without an official SMU vendor pass.
- Please keep our campus clean and green. Recycle all cans in the provided blue bins and dispose of all trash in the green bins.
Tent Rentals & Regulations
Tent and other rental orders are now placed directly with M&M The Special Events Company by calling 214-350-5373 or by email@example.com. for rates on tent rentals with M&M. Fans who erect their own tents on The Boulevard must follow the following guidelines:
- Tents may be erected in areas approved for tailgating only. Tents must not be in an automobile traffic flow route or designated pedestrian path. Tents may not interfere with assigned parking spaces.
- Tents must be erected without stakes for support.
- Tents must be made of a fire-retardant material.
- Tents must be red, blue or white in color.
- Tents must be for entertainment purposes only. No commercial business or display may be made without prior written approval from SMU.
- All tents larger than a 10x10 must have proper permits from the University Park Fire Department.
Alcohol Consumption Regulations
Fans that choose to consume alcohol prior to the game must follow these guidelines:
- For Boulevard holders with guests of legal drinking age, alcohol consumption is allowed while tailgating in designated areas on the SMU campus. Individuals must provide their own alcohol.
- Alcohol must be served in self-provided paper or plastic cups. For safety reasons, open containers, kegs, and glass bottles are not allowed.
- No liquor. Beer and wine are permitted.
- The sale of alcohol on the SMU campus is not allowed.
- SMU affiliated student and alumni organizations/schools and corporate and visiting team hospitality tents require a minimum of two officially licensed bartenders from the SMU Athletics' concessionaire.
- Responsible and appropriate behavior is required when consuming alcohol on the SMU campus. Inappropriate behavior may result in sanctions by law enforcement authorities and forfeitures of tailgating privileges.
For some fans, gameday isn't gameday without a barbeque. On gameday, tailgating may only occur on open, paved surfaces on The Boulevard. Before you fire up the grill, please note the following grilling guidelines:
- Trailers are not allowed on the grass. They must remain parked in the parking space adjacent your Boulevard spot.
- Electric and propane/butane grills can be used in all tailgating areas.
- Charcoal grills are permitted only on The Boulevard.
- Grilling is not allowed in parking garages.
- For safety reasons, special red 55-gallon disposal bins will be provided for safe coal disposal.
- For everyone's safety, fire extinguishers are required when grilling on campus.
- Grilling should cease one-half hour before kickoff.
SMU preferred caterers are the only permissible caterers on The Boulevard.
PLEASE NOTE: Drop-offs are no longer allowed on The Boulevard. Only vehicles with valid parking passes will be allowed access to The Boulevard. If you want to have catering delivered to your spot you must go through The Boulevard's Preferred Caterers List. All approved SMU Athletic Vendor catering from the Preferred Caterers List is now ordered directly through SMU Catering. For your convenience, we now have online ordering available at mustangs.catertrax.com or you may call Scott Rubin at 214-768-2368.
Ice can be purchased through Emergency Ice at 214-631-3535.
Directions and Arriving Time
The Boulevard will be open most of the day on gameday so come early and come often for the greatest tailgating atmosphere in the southwest.
The Boulevard is located on Bishop Boulevard in the heart of Southern Methodist University in Dallas, Texas. Just west of Gerald J. Ford Stadium, Bishop Boulevard is located less than one mile from the Mockingbird exit on Highway 75 in Dallas.
The Mustang Band is the hub of SMU spirit, standing throughout Mustang football and basketball games and cheering the Ponies on until the final whistle.
If you think you’re going to hear the same old gimmicky jazz arrangements at our games, think again. The Mustang Band built its reputation by turning out high-keyed, precision, driving, articulate, genuine jazz. We play it full and loud, with all the gusto of three or four stage bands blowing at the same time. Listen to the Mustang Band play our fight song and make sure you clap along to the “Beans” drum cadence when you come to the game!
With more than 29 different uniforms made up of varying combinations of pants, shirts, coats, and ties, the Mustang Band is known as "The Best-Dressed Band in the Land." To earn and uphold the Mustang Band's reputation, band members wear one uniform for the pregame performance, and change just before halftime to another one for all Mustang football games.
Join the spirited SMU Cheer squad in cheering the Mustangs on to victory! Our highly skilled and competitive cheerleading team of 20 to 30 young men and women not only rallies fans at football, basketball and volleyball games, they also brought home the NCA Collegiate National Championship themselves in 2016. Members of the SMU Cheer squad participate in community service events around campus and the Dallas area. In the past few years, SMU Cheer has traveled to Hawaii, New York City, Orlando, Tampa, and many other places throughout the country.
The SMU Pom Squad is well known for their energetic performances and their ability to entertain a crowd. Watch the Pom Squad’s jazz, pom and hip hop routines on the sidelines and at halftime of all home football games. They also perform at select away games. This talented group of young ladies placed third in the 2016 NDA College Nationals, continuing the winning tradition that brought SMU the national title in the Division IA Open Dance category in 2006, 2008 and 2009. Catch the spirit and excitement of the Pom Squad on gameday!
Each time SMU makes a touchdown you’ll see Peruna and his handlers take the field. The feisty black Shetland pony is the eighth in a succession of living mascots named after a potent "medicine" of the prohibition era. Peruna I, a gift from Cy Barcus and Ray Morrison (the Band Director and Football Coach at the time), made his first appearance on November 4, 1932, at an SMU football game against Texas A&M. From Peruna II to the present, our mascot has been donated and cared for through an endowment opened by the Culwell family. Peruna is the ultimate embodiment of the Mustang spirit on the campus. He also has the distinction of being the only mascot in history to kill another college’s mascot (sorry, Fordham). In 2012, Peruna ranked #2 on the Bleacher Report’s list of “Nation’s Best Live Mascots.”
Mustang fans don’t tailgate – they Boulevard. From the WHITEOUT fashions at the first home game of the season to enjoying a cold pre-game beer with friends, Boulevarding is a great way to start your gameday experience. No matter what game you attend, make sure you’re at Bishop Boulevard a few hours before game time to cheer the Mustangs on when they arrive.